Related: Deliver Website Content Faster to Visitors with CDNįinally, website load speed plays an essential part in your Google ranking. For example, many regions in the world still use a dial-up connection, so it’s unrealistic to set a 2-second goal for all international traffic. Note: The 2-seconds rule/guide should not be used for all countries. Even if you only operate in the U.S., you should never ignore website visitors from other countries. Why is this important? Because your website will probably attract visitors from all over the world. For examples, you have an option to test from a different city/country. However, it does provide some unique features. In many ways, Pingdom is very similar to GTmetrix. This is where tools like GTmetrix can simplify the optimization process for you – outlining website elements and how they impact the performance.įurthermore, it provides a great waterfall view which allows you to easily spot bottlenecks. How quickly should your website load? Most users expect a website to load in under 2 seconds therefore, if your website takes more than 2 seconds to load, you need to look into ways to optimize it. Website load speed impacts three important lead generation areas – usability, conversion rate, and SEO therefore, if your website takes too long to load, you will lose leads, customers, and revenue. Google’s mobile-first indexing change is a must read!.What does that mean for your business? Simply put, if you want to rank as high as possible in Google, your website must look great on Mobile devices (e.g. As we discussed in one of our previous posts, Google’s search algorithm now prioritizes Mobile over Desktop. It will also allow you to run two different tests (Mobile and Desktop). It will give your website an overall score, and more importantly, outline all the key areas you need to improve. If you are trying to improve your Google ranking, running your website through PageSpeed is a great start.
#Website auditor tool free#
Now that we covered some basics let’s look at a few free audit tools to help you get started, and see what improvements need to be made.
#Website auditor tool full#
Running your site through audit tools is one of the easiest ways to ensure you are not left behind.Īlso, a good audit will provide a full analysis of your website, and more importantly, a breakdown on areas which need improvement. Since technology is changing every day, your website has to change with it.
Most people don’t look forward to them, but they are essential in providing you information on your website’s health. In many ways, Website Audits are like Physical Exams.
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